What unique features offered by GEM would be helpful for my business?
- Author:
- Brian McGuigan
- Date added:
- Saturday, 08 August 2009
- Last revised:
- never
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Answer
- Automatically creates two-way relationships - Customer/Supplier, Uncle/Niece etc.
- Identifies peoples’ family - if you tell GEM everyone’s parents and partners.
- Structured to record Yellow Pages ® data of any region or sector of the economy – letting you build your own database.
- Hierarchical business categories based on Yellow Pages’ Classifications – enabling you to easily target specific market segments or business types.
- Create and customise your own hierarchical categories - for any purpose, meaning your database is uniquely configured for YOUR particular business.
- Change phone numbers once and the system changes the number of everyone else who has the same address, or phone number, no matter where they are in the system. You don’t have to remember which groups you created, with which people in it, the system does it for you. Other solutions are NOT able to do this.
- Identifies Organisations/People who are sharing the same address by their phone numbers. If the person leaves that address you just need to change their phone number to the new address, and they will automatically be linked to the “new family” of people at the new address. The system intuitively creates new groups and prevents duplicate entries, and
- Sex consistency checking based on first names - stops you looking silly by addressing letters to ‘Mr Pam.’
- Automatically contact anyone by phone, fax, email or letter. Save time by letting the system phone or fax out with just one click (it knows the dialling code) E-mail with attachments, or even mail merge and print out your letter ready for posting.
- Automatically generate dialling codes for any country in the world. Hop off a plane; tell GEM what country you are in, and voila, it intuitively knows all the dialling codes from that point of origin!
- Find individual records or groups based on any criteria. You are not locked into a preset reporting capability – you can slice and dice your records according to ANY combination YOU require for YOUR business situation.
- Sophisticated mail merge uses its knowledge of relationships to send mail to alternative addresses. Prevent multiple mailings to the same address and/or person letting you communicate preferentially by e-mail, fax or post.
- Track all current and historical correspondence and phone calls. Even if people leave the company, their record of communication and correspondence still remains as part of the company record, but also moves with them as part of the person records, so that you retain historical knowledge of all the dealings linked to that person.
- Customise the database at much higher level than normal. This powerful flexibility asks you what information you wish to store as an “entity type” and lets you add an unlimited number of user defined fields.
- Import Names and Addresses from any legacy system. Makes it so much easier for you to get up and running quickly.
- Integration with Outlook Express, Outlook and MS office applications.
- Look and feel of other familiar applications. Means that you don’t have to learn ANOTHER new software application. GEM lets you easily work with Microsoft products and moving backwards and forwards with the same feel about it.
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